We make you look good on social!

We create engaging content daily and then growth hack your Instagram like a BOSS.

A half decent social media person in UK costs £24,000 per year.  We cost £650 / month [ NO NASTY CONTRACTS ]

TESTIMONIALS AREA

Increase Brand Awareness

With nearly half of the world’s population using social media platforms, they’re a natural place to reach new and highly targeted potential customers.

Increase Brand Awareness

With nearly half of the world’s population using social media platforms, they’re a natural place to reach new and highly targeted potential customers.

Increase Brand Awareness

With nearly half of the world’s population using social media platforms, they’re a natural place to reach new and highly targeted potential customers.

Increase Brand Awareness

With nearly half of the world’s population using social media platforms, they’re a natural place to reach new and highly targeted potential customers.

Increase Brand Awareness

With nearly half of the world’s population using social media platforms, they’re a natural place to reach new and highly targeted potential customers.

Increase Brand Awareness

With nearly half of the world’s population using social media platforms, they’re a natural place to reach new and highly targeted potential customers.

Increase Brand Awareness

With nearly half of the world’s population using social media platforms, they’re a natural place to reach new and highly targeted potential customers.

Increase Brand Awareness

With nearly half of the world’s population using social media platforms, they’re a natural place to reach new and highly targeted potential customers.

Increase Brand Awareness

With nearly half of the world’s population using social media platforms, they’re a natural place to reach new and highly targeted potential customers.
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We are the experts

well, when it comes to social media, we really are. Our team has over 15 years of combined experience in social media. It takes hard work and knowledge to win on social media. Let us do the heavy lifting while you look after running your business.

Very Affordable

A social media manager costs average £20,000 upwards per year. We start from only £250 a month. That is around £10 a day to research content, produce graphics (when needed) and then post on your social media accounts to ensure your brand looks relevant and active.

Sit back & relax

Running a business is hard work but social media management need not be. We know it is not easy to research, create engaging content on a daily basis.  You do your thing, let us do ours…

A half decent social media person in UK costs £24,000 per year.  We cost £650 / month [ NO NASTY CONTRACTS ]

We create content that grabs attention…. Every time

Want to find out more about the quality of work we produce? Why not reach out and we will send you some draft samples, created just for you.
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500 – 1500 genuine followers added to your Instagram fan base. Every month!

No bots. No fake results. Best in class AI Targeted Growth. Up to 15x more effective than Instagram Bots.

Questions? 🤔 We’ve got the answers…

We’ve rounded up some of our most commonly asked questions. If you still fancy a chat before giving us the keys to your social media accounts, we’re all ears…

Redirects are a natural part of linking between content on your site. That said, 301 redirects pass anywhere between 90-99% of link equity (read: ranking power) to the redirected page. So, if you’ve moved a piece of content between several different pages, and all those redirects are still in place, you might be sacrificing some load speed/link equity. It’s a good idea to eliminate those superfluous intermediaries.

Still, not all redirects are created equal. 301 redirects, in which a page is moved permanently, are the most SEO-friendly redirects. They pass between 90-99% of link equity. 302 redirects, which indicate a temporarily redirected page, pass less link equity (though some Google employees have disputed this). Meta refreshes are redirects that take place on the page level, rather than the server level. These are most commonly associated with the text, “If you are not redirected in five seconds, click here.” Meta refreshes pass some link equity but are not a recommended SEO tactic.

Broken link building is the process of seeking out links to pages that either no longer exist or have been moved and replacing them with your own pages. There are many ways to find broken links. Most SEO tools allow you to check the backlink profiles of competitors and see which of their links are broken. If you find a heavily linked-to resource that has either switched URLs or no longer exists, and that’s similar to a resource you already offer or are willing to create, then you’re in luck! Dig up the page owner’s contact information, and offer your resource as a replacement.

This is anchor text. It’s the clickable text in a hyperlink. This is exact match anchor text. It’s anchor text that exactly matches the target keyword of the page to which it links. Anchor text informs the crawling search engine about the topic of the linked-to page. Exact match anchor text is more valuable than non-exact-match anchor text, but too many exact match links can appear spammy and can negatively impact a page. Moral of the story: a little bit of variety is good!

Internal links are links that come from within the same domain. External links are links that don’t come from within the same domain.

Link building is an SEO strategy by which an SEO acquires links to boost a page’s link equity; and therefore its ranking; and therefore its traffic. Both internal and external link building can help boost page authority, but one is decidedly harder than the other!

A website’s domain authority corresponds directly to its ability to rank in the search engine. Conceptually, you can think of domain authority as an extension of link equity. If a page’s link equity is determined by the number and quality of its links, then a site’s domain authority is determined by the link equity of all its pages.

Formally referred to as “link juice,” link equity is the amount of clout a link transfers from one page to another. Before nofollow links, all links carried link equity, and spam (posting links across the web not for the sake of being informative, but for the sake of acquiring referral traffic) was a surefire way to get your pages to rank higher. It was common to see several sites owned by the same person on the first page of the SERP, and to see blog comments flooded with links to irrelevant content. Today, you can still click through from one page to another using nofollow links; but search engines don’t follow them when they crawl the web, so no link equity is passed.

The amount of link equity a link carries is determined by several factors. Links from relevant content, from authoritative sites, and from body paragraphs have more equity than links from irrelevant content, non-authoritative sites, and page headers and footers.

The difference between following and no-follow links: a follow link carries link equity. A no-follow link carries no link equity.

Think about it this way: the internet is made up of two things—content, and links between content. When search engines first started indexing web pages, they needed a way to determine which pages were most relevant to certain queries—a system of ranking. The quality and number of backlinks pointing to a page immediately became a factor in determining that page’s rank. Backlinks represent a vote of confidence from one site to another. The more quality backlinks your page earns, the more valuable it is in the eyes of the search engine, and the more likely it is to achieve a high ranking.

Where to begin? Link building. Keyword research. Site audits. On-page SEO. Updating pages for relevancy. All are important. By the end of this article, if we did our job, you’ll understand all of them!

Categories, tags, and breadcrumbs all help dictate the taxonomy and structure of your site to search engines. Breadcrumbs look like this:

They help users and search engines alike determine how to get from one page to another within your site. They also reinforce the authority of the parent categories of each topic.

Yes! Sorting your pages into categories can help prevent individual pages from competing with one another.

Robots.txt is a text file within your website’s top-level directory that instructs search engines how to crawl your pages.

Meta Keywords Attribute – A series of keywords you deem relevant to the page in question. Title Tag – The title of your page. Meta Description Attribute – A brief description of the page. Meta Robots Attribute – An indication to search engine crawlers (robots or “bots”) as to what they should do with the page.

Meta Keywords Attribute is antiquated, and you shouldn’t worry about it. Your Meta Robots Attribute is most likely already set to “index/follow” (you can read more about all these terms in the above link). What you should worry about is your title tag and meta description:

 

 

Your title tag and meta description let search engines know what your page is about. They shouldn’t be neglected.

Yes! If you’re not familiar with HTTPS, it is essentially a more secure form of HTTP. Look up at the URL of this page. See the “https” at the beginning, and the word “Secure” to the left of it? Google looks on pages like these favourably. Not only does it index HTTPS pages first, but it also recognizes HTTPS as a ranking signal. HTTPS is also faster than HTTP, which can affect the click-through rate. So yes, changing to HTTPS should positively impact your rankings!

Yes! Each piece of new content you create is another opportunity to rank for a target keyword related to your business. The more high-quality blogs you create, the wider the net you cast across your industry’s organic search results.

You’ve probably heard keyword stuffing is bad, and yes—you don’t want to throw in keywords unnaturally. But in general, the keyword your optimizing a page for should appear in the title, in the first paragraph of your intro, in an H2, if you can manage it (ideally in the form of a question!), and sporadically throughout the rest of your post. For reference, “SEO Keywords” is the H2 of this section, while the questions themselves are H3s.

Most of the SEO tools we’ve mentioned in this article have some form of keyword explorer. There’s also Google’s Keyword Planner; and, for SEO’s elite, WordStream’s Free Keyword Tool. Once you settle on a tool, ask yourself some questions: What are some parent topics related to my business; related to a product I’m selling; related to a blog post I want to write about? Starting with broad parent topics allows you to generate large lists of potential keywords, then narrow them down by preference. Perhaps you’ve noticed that keywords with certain volumes generate the most traffic to your site, so you filter the rest out. Perhaps you’re looking for uber-low-competition keywords for which you can easily rank. Establishing parent topics allows you to start large, then get gradually more granular.

Great question! Keyword research helps you determine the keywords for which you should optimize the current and future pages of your site. For example: if your new small business sells employee scheduling software, but you discover that “employee scheduling tool” has higher search volume and lower competition than “employee scheduling software,” you might want to change the copy on your website to reflect that. Keyword research is a way of determining which queries people are entering into search engines so you can publish pages that will show up as results for those queries.

What have you done thus far? If the answer is nothing, you’re going to want to use one of the SEO tools I mentioned above to run a site audit. This will allow you to find and rectify any broken links, make sure all your meta tags are in order, and check page load speeds. Search Console also has a great “Crawl Errors” tool, in addition to other tools that help you diagnose your site’s speed and usability. Once your current pages are in order, get cracking on keyword research, and start putting out some content!

As we discussed earlier, SEO is always changing. But the biggest change continues to be the shift toward mobile. Mobile digital media time in the US is now significantly higher (51%) than desktop digital media time (42%), and that number is set to continue to grow. Google recently made mobile page speed a ranking factor. Going forward, if you haven’t already done so, you should look into Accelerated Mobile Pages. It’s becoming more and more paramount to make sure you have no mobile usability issues on your site.

Say it with us: Plan for voice search! ComScore predicts that by 2020, 50% of all searches will be voice searches. Take a look at the number of articles published in the past year about “how to optimize for featured snippets”:

 

 

Up 178% from 2016. People have figured out that systems like Amazon Echo, Google Home and Google Assistant pull from featured snippets to give their answers. Look for SEOs to continue to turn their attention to voice search—this year, and into the future.

As fun as it is to say, no: SEO is not dead. SEO is still a vital part of online marketing; and unless the way we search for content changes drastically, it will be for a long time. Businesses looking for immediate leads and conversions may neglect SEO in favor of more direct, targeted approaches like paid search and paid social; but businesses that invest in SEO are investing in the long term. SEO is cost-efficient, casts a wide net, and allows potential prospects to discover your brand on their own terms. Go ahead and enter the query “is seo dead” into Google. The post you ultimately click on is only in a position to be clicked because—you guessed it—effective SEO.

On-page SEO refers to tactics utilized on or within a page to assist it in ranking higher in the search engine. On-page SEO includes both content and the HTML source code of a page (image optimization, keyword optimization, Schema markup, and more), but not external links and other external signals.

Again, you could come up with a good argument for a few different answers here. Ahrefs is great for competitor content and backlink research; Moz Pro’s content explorer is great for finding unlinked mentions; and SEMrush is great for rank and visibility tracking. The three share many overlapping features. It’s more a matter of preference than anything. Spyfu, AWR Cloud, and DeepCrawl are also worth checking out.

SEO is just one discipline encompassed by SEM (Search Engine Marketing). SEM includes PPC and SEO.

If it’s in the search engine, you can safely assume it’s search engine marketing!

This question is a little like asking: Who’s more important to the Patriots, Bill Belichick or Tom Brady? You can probably come up with an argument for either; but the reality is, both are vital to the team’s success. The same goes for SEO and PPC (pay-per-click). You couldn’t establish domain authority, organic brand affinity, and really, a wholly formed online presence without SEO. By the same token, you couldn’t granularly target prospects by demographic, behaviours, or keywords without PPC.

OK, so this one’s kind of complicated… just kidding. SEO stands for Search Engine Optimization. You engage in SEO when you attempt to get a page to rank higher in a search engine’s SERPs (search engine results pages), with the ultimate goal being to increase organic (unpaid) traffic to that page.

Yes. Hosting is like renting space on the internet. You’ll need to buy hosting otherwise people won’t be able to access your website.

Yes. We will purchase the images for your website. We use stock image websites such as Depositphotos, Shutterstock and 123rf to buy professional images so that you don’t have to pay a photographer. Cost of this can sometimes be included in our price and sometimes not. Depends on the image.

No. If you have more customers than you can handle and don’t want anymore then you might not need a website. However, if you want to expand the business, get more enquiries or become the go-to person in your space then you should have a website.

It depends. There’s no clear answer to this question as search engines change their requirements all the time. However, we have had clients get to the first page for their main keywords within 2 days of launching and we’ve had websites take 2–3 months for Google to show them on the first page.

However, there is no guarantee you will ever get to the first page of Google for your main keywords, some of your competitors might have huge marketing budgets or have been there for years.

Yes. Your website will be fully responsive and will look great on all devices. We don’t charge extra for this. It comes as standard.

No. We only use WordPress to build websites. We have used other platforms in the past but not anymore. WordPress is a platform that’s easily accessible for our clients to update themselves, it’s search engine friendly and it’s easy to integrate with third party companies.

We design your website from scratch using a number of tools. We use photoshop for the first stage of the design and then move it onto the website using a platform known as WordPress.

You can have an unlimited amount of pages on your website. We will usually design you 3 pages layouts i.e. A homepage, a blog page an inner page e.g. your about page. You can then use whichever layout you want for each new page you want to add.________________________________________

Yes you can, we use WordPress to build your website which means you can make changes yourself without knowing how to code. We will also teach you how to use it with a series of helpful videos.

Yes. We like to offer the ability for our clients to update the website themselves. We we’ll give you all the training and tools to be able to make website amendments. We use an easy to use a platform called WordPress so you can add edit and delete content without paying us to do it for you.

Yes, we can arrange a maintenance package to suit your needs. This can range from 1hr per month to 10 hours per month and we can discuss a package that’s right for you.

No. In the past we have found that projects can take a lot longer than expected to complete. We might be waiting for information from you and this can delay the process. Sometimes these delays can take months. This is why we always invoice 30 days after the original payment. At this point we’ll be well on our way with your new website and you’ll be able to see the progress.

It really depends on what type of website you want. We’ll be able to discuss this on our discovery call before we start working together. Depending on which package we agree on we could need…

• Images of you and your team

• Images of your workplace

• Content for the website e.g. text, PDFs etc

• Staff Profiles

• Any Videos you would like adding to the website

• Login details to your existing website

Some of this might already be on the existing website, in which case it can be transferred over to the new site.

Before we begin working together, we’ll usually have an initially chat on the phone or via Skype to discuss the project. Once we get started, most of the communication will take place over email.

This makes the process a lot easier as we’ll have all of the information saved and can come back to it later. Once we’ve finished the project, we will book in your 1hr digital marketing training session.

It takes approximately 6-10 weeks to build a website from start to finish, providing we have all the information from you. Our full web design process is broken down here. Generally speaking, the website will only take a long time if we are still waiting for text and images from yourself.

Yep. We’ve also been asked that question too. We spend a lot of time researching, planning the user’s journey through your site and then finally with the design and build. We’re typically cheaper than larger agencies because…

1. We work remotely which means you don’t pay for the water cooler or beanbag chairs

2. We’re a small team who take on a limited amount of clients each year. You won’t be talking to account managers, you’ll talk directly to the owner, a.k.a Shan. This saves on staff costs.

The process we use to build your website takes a certain amount of time and a lot of planning and research. Unlike other agencies, we DON’T use templates. We build your website from scratch, which means you get a unique design tailored around your business. Buying a website from us should not just simply be seen as a business expense as your website is a sales tool that should earn you money.

Our website packages usually range from £1200 to £4997. However, it really depends on what kind of website you need.

We do our best to make sure that your site is running as fast and secure as possible. This includes helping with plugin recommendations. You can view a list of plugins that aren’t allowed on WP SORT IT here. If you have a question about your current site’s setup and how it will function on WP SORT IT, contact us.

Most likely! We’re happy to migrate your site so you can compare it with your current host. If you’re happy with the performance, we can help you choose a plan. Oh, and did we mention that your site on WP SORT IT comes with more than just great speed? Check out our home page for everything included with your plan.

While the timeline can depend heavily on the complexity and size of your site, most migrations are completed within 1-3 business days.

Nope! We move a copy of your WordPress site to WP SORT IT and put it on a temporary domain for you to review. When you’re ready to go live, you’ll repoint your domain and will only have to wait for DNS propagation. During the process, visitors may see your previously hosted site, or your new WP SORT IT hosted site, but they should never experience an outage.

Absolutely! We know moving all of your WordPress sites from one host to another can be painful, but we love doing it. So much so, in fact, that we’ve hand-crafted a smooth and seamless process for “group migrations,”so we’re easily able to transfer your sites over to us on a schedule that works for you and your clients, and you can track progress all along the way. If you send over dozens or hundreds of WordPress sites to be moved, we’re on it (at NO extra cost to you)! Just let us know and we’ll take care of the rest.

We mean zero money / moollas / money! We’ll move your site from your current host to us for free. We only ask you to choose a hosting plan for your site when you’re happy. The migration costs you nothing!

We can’t cancel your previous plan for you, but we’d be happy to help provide you with step-by-step instructions or assist with getting you out of your current contract with another host!

Absolutely. A lot of our clients start out on the £99 per month social media package and then switch to another package when they start to see results. Please let us know before the start of your next billing date if you’d like to upgrade/downgrade, and we can take it from there.

We take payments via Direct Debit, powered by our partners at GoCardless, to save time, avoids ludicrous transaction fees and ensure we deliver a consistent service. Don’t worry – you’re free to cancel at any time. International customers take your pick – you can pay via bank transfer or any major debit or credit card.

We’ll drop you an email or give you a call to find out more about your business, get login details for your existing social media accounts (or create new ones if you don’t have any) and get to work. We aim to go from signup to launch within a couple of days although it may take a little longer depending on workloads.

We don’t believe in locking our customers into contracts. We know that circumstances change and there’s not always a budget for marketing. We charge our clients up front for the month ahead; you can then decide whether or not to renew at the end of the month, taking breaks and coming back as and when required.

Of course. The more content you post on social media, the better, so we encourage all of our clients to dip in and out and add their own content as and when they can. It’s up to you how involved you want to be; if you’re simply too busy to do anything on social media, then you can relax knowing we’ve got your accounts covered.

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